Rovio Entertainment has selected Sony Pictures Entertainment as their global marketing and distribution partner for the new Angry Birds animated motion picture currently under development. The 3D animated comedy will be released worldwide by Sony Pictures on July 1, 2016. David Maisel (Iron Man) has been named as executive producer for the film along with John Cohen (Despicable Me) as producer.
Mikael Hed, CEO of Rovio, said of the announcement:
“Sony impressed us with their great attitude, determination, and professionalism. They convinced us that we have found the right partners and team to help us market and distribute our first motion picture.”
Sony Pictures chairman and CEO Michael Lynton and co-chair Amy Pascal commented:
“Every studio in town would love to add ‘Angry Birds’ to their slate. There are few titles out there that bring this kind of excitement, brand awareness and built-in audience to the table. We’re thrilled to be distributing this film and we hope this is just the beginning of what will be a long relationship with Rovio as we look for ways to work on future projects together.”
The Angry Birds people are busy—in addition to the feature film, they’ve got the most downloaded paid mobile app on the market, they are doing a cartoon series, and Angry Birds licensed merchandise is popping up everywhere. We will keep you posted as we learn more about the film’s progress.